Maria Sakkari enters Focal and Naim partnership

Maria Sakkari enters Focal and Naim partnership

Maria Sakkari enters Focal and Naim partnership

Greek professional tennis player Maria Sakkari has partnered with luxury audio brands, Focal and Naim through Australia’s leading premium audio technology distributor, BusiSoft AV.

“I’m excited to partner with both brands and make use of the Focal headphones & Naim wireless speaker as I continue my training and compete in this year's Australian Open," the 25-year-old said.

On his part, George Poutakidis, CEO, BusiSoft AV and Addicted to Audio, said "Focal Powered by Naim, incorporating Addicted to Audio, is extremely proud to be working with Maria. Maria is humble, gifted and works extremely hard to achieve her best."

"She is a role model for young players and the very definition of what our company values; hard work, loyalty, community and passion. We look forward to a long-term partnership," he added.

The World No. 22 is a fan favourite heading into the 2021 Australian Open.

Today, she takes on French opponent Kristina Mladenovic in her first match.

"When I am next in Melbourne I look forward to visiting the Focal Powered by Naim flagship store, incorporating Addicted to Audio, which launches in April 2021,” Sakkari added.

About Focal and Naim

With a combined 88 years of expertise in hand-crafting the world’s best music systems, Naim (based in Salisbury, UK) and Focal (from St Etienne in France) have been sister brands since 2011.

Both are recognised as exceptional brands in their respective countries: Naim is a multiple Queen’s Award winner, while Focal is designated by the French state as an Entreprise du Patrimoine Vivant (EPV, or Living Heritage Company).

Since their 2011 merger, Naim and Focal have united their unique areas of excellence and innovation, meaning even higher level of authentic audio performance are possible – taking you closer to the music you love.

*More on GCT: Last days of strict quarantine in Melbourne, Maria Sakkari sweats it out
GCT Team

This article was researched and written by a GCT team member.