Rum a big seller in Greek supermarkets as overall liquor sales climb

Rum a big seller in Greek supermarkets as overall liquor sales climb

Rum a big seller in Greek supermarkets as overall liquor sales climb

Rum, wine, whiskey and beer were the most popular items flying off the shelves of Greek supermarkets during the first quarter of 2021, according to new data.

Sales rose 67.7% for rum, 49.1% for wine, 43.6% for whisky and 27.3% for beer.

This can be attributed to the prolonged closure of bars and restaurants due to the coronavirus pandemic.

Research firm Nielsen IQ also found that oven cleaner products (47.5%), baking paper (28.4%), hair-removal products (25.1%) and hair dyes (22%) were in the top categories.

Moreover, supermarkets with spaces more than 100 square meters had a 1.9% increase in sales in the first quarter compared to 2020.

Food and beverages grew by 4.2%, while personal care products and household products increased compared to the corresponding period of 2020 by 8.9% and 7.4% respectively.

*More on GCT: State of the art Supermarket in Athens leading the way in design

 

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