Earlier this week, Fox announced that they are developing a television show the network describes as “the first ever animated series curated entirely on the blockchain."
'Krapopolis' is set in mythical Ancient Greece and is centered on a flawed family of humans, gods and monsters that tries to run one of the world’s first cities without killing each other.
It was created by Emmy-Award winner Dan Harmon and will be produced on Fox’s animation studio, Bento Box.
This marks the broadcast network’s debut move into the NFT (non-fungible token) business.
"Not to go too far into it today, but as an advertiser-focused, artist-first, and animation-obsessed company, Fox is going to take advertisers into the world of blockchain-powered tokens, including NFTs. And Dan’s series, currently entitled Krapopolis, will be the first ever curated entirely on the blockchain. And just as we’re doing this for our own animation, we will also help your brands connect directly with fans and enthusiasts through NFTs. With and for you, Fox will help art meet brands meet technology," said Fox Entertainment CEO Charlie Collier.
Fox will also launch a dedicated marketplace for 'Krapopolis' that will curate and sell digital goods, ranging from NFTs of one-of-a-kind character and background art and GIFs, as well as tokens that provide exclusive social experiences to fans.