Greek technology fund PJ Tech Catalyst, backed by Piraeus Bank and the European Investment Fund, has agreed to sell its market research unit Pollfish to U.S.-based marketing and consumer insights company Prodege, Piraeus Bank said on Tuesday.
PJ Tech Catalyst founded Pollfish in 2013. No financial details of the deal were disclosed.
Greece has developed a flourishing startup sector since its debt crisis, which forced tens of thousands of well-qualified young people to emigrate to seek work.
Many have since returned home with experience that has made them potentially valuable recruits for multinational employers.
The deal follows JPMorgan's acquisition of a 49% stake in Athens-based payments fintech Viva Wallet last month, which valued the entire company at over $2.0 billion.
Founded in 2013, Pollfish supports the needs of the modern researcher by offering a user-friendly and powerful global DIY platform for end-to-end research from survey creation to lightning-fast results. Aware that many organizations today require a quick turnaround, Pollfish leverages new technologies to improve respondent access, quality, and speed of response.
“As Prodege continues to carve a path of innovation, this acquisition is an exciting development for our clients and partners. We are very impressed by Pollfish’s modern approach to surveying consumers and strong commitment to data quality and are thrilled to welcome them into the Prodege family,” says Prodege CEO & Chairman, Chuck Davis. “Our partners will also benefit greatly from organic access to a new audience of consumers while continuing to receive the phenomenal service they are accustomed to.”
“Prodege has built an impressive reputation for its wide consumer reach, first-rate team of professionals, and ability to evolve to meet changing industry needs,” says Pollfish, Founder & CEO, John Papadakis. “Prodege is aligned with Pollfish in prioritizing growth and innovation and has the resources and expertise to propel our continued success.”
