Greek Tourism Minister Vassilis Kikilias visited Sweden on Friday as part of an initiative to promote Greece to travel and tourism industry representatives.
In Stockholm with Greek National Tourism Organization Secretary General Dimitris Fragakis, Kikilias met with tour agency and trade representatives, heads of SAS and Eurowings Airlines, and representatives of Swedish pensioners.
In statements following, Kikilias cited Swedish data revealing that in 2022 flights to Greece registered 97% capacity, while Eurowings showed an increase of 30% in all northern European markets for flights to Greece, compared to 2019.
He also noted there was interest in a longer tourism season, especially through themed travel packages including golf, hiking, and bicycling on Crete, Rhodes, and in the Peloponnese and Epirus. "Meetings showed an interest in new investments in the hotel sector that relate to sports tourism," he also added.