Wyndham Hotels & Resorts Expands in Greece with New Projects Slated for 2025-2026

Already operating 13 hotels across Athens, Thessaloniki, and other prime locations in Greece, Wyndham Hotels & Resorts is poised for further expansion. The global hospitality giant will add three new hotels in Piraeus, Halkidiki, and another location in Attica between 2025 and 2026.

Commitment to Greece as a Key Market

With a portfolio of 9,200 hotels spanning 95 countries, Wyndham recognizes Greece as a valuable growth destination. The group aims to strengthen its presence in popular tourist hubs and explore regions with untapped potential, aligning with Greece's strong tourism performance in recent years.

The company highlights Greece's rapid recovery from the pandemic, achieving impressive figures in both revenue and visitor arrivals. International interest in Greece remains high, with expectations for continued growth supported by new, high-quality tourism investments.

Current Presence and Future Plans

Wyndham currently operates 13 properties in Greece, situated in key destinations such as Athens, Thessaloniki, Halkidiki, Loutraki, Corfu, Rhodes, and Crete. These hotels cater to a diverse clientele, from leisure to business travelers, and contribute significantly to the country's hospitality infrastructure.

The group’s expansion plans reflect a strategic approach to solidifying its position in Greece while supporting the local tourism sector. By introducing new properties, Wyndham aims to attract a wider range of international visitors and cultivate long-term partnerships within the Greek market.

Wyndham Rewards and Global Reach

A key advantage of Wyndham's operations is its globally recognized rewards program, boasting approximately 112 million members. This figure significantly exceeds Greece’s annual tourist arrivals, which reached 36 million in 2023 and are projected to surpass 37 million this year.

The rewards program allows members to redeem points at thousands of properties worldwide, enhancing Wyndham’s appeal to frequent travelers. The program has experienced substantial growth, adding 15 million members in less than two years.

Leveraging Innovation and Technology

Wyndham Hotels & Resorts emphasizes its commitment to innovation, having invested over $325 million in advanced technology in the past six years. This includes cutting-edge property and revenue management systems, equipping franchisees with the tools to optimize hotel performance.

The company’s strong global presence and innovative approach position it as a leader in the hospitality industry. Wyndham continues to prioritize delivering value to property owners and guests while expanding its footprint in dynamic markets like Greece.

Supporting Greek Tourism Growth

As Greece continues to flourish as a leading tourist destination, Wyndham’s expansion underscores its commitment to contributing to the country’s tourism success. With strategic investments and a focus on sustainability, the group is well-positioned to play a vital role in shaping the future of Greek hospitality.