For legendary brand strategist Peter Economides, the ancient teachings of Aristotle don’t just belong in philosophy text books, but in modern-day brand and marketing ones as well – and his time working with Steve Jobs at Apple, proves it.
For legendary brand strategist Peter Economides, the ancient teachings of Aristotle don’t just belong in philosophy text books, but in modern-day brand and marketing ones as well – and his time working with Steve Jobs at Apple, proves it.