Famous European fragrance and toiletries line, STR8 is encouraging young men to “Go for Great” like their brand ambassador the “Greek Freak” and Bucks star, Giannis Antetokounmpo.
The new STR8 Antetokounmpo Collection includes the “Rise” and “Ahead” scents, which Giannis notes represents who he is on and off the basketball court.
The idea behind the Antetokounmpo Collection is that every spray enhances a young man to “go and get” what they want in life without any fear or hesitation, in order to experience the great feeling of success like their hero, Giannis Antetokounmpo. The “Greek Freak” started his journey as an amateur basketball player and with his passion, hard work and commitment to go after his dream, he has become one of the best NBA players, breaking record after record.
The Philippines is the first market in the world to launch the new STR8 Fragrance Collection under Antetokounmpo’s signature, available at the largest health care and beauty care chain store in Asia, Watsons Retail and the Philippines’ largest department store, SM Retail.