With a strategic investment in Jim Corbett National Park, one of South Asia’s most popular destinations for nature lovers, IHG Hotels & Resorts announced the opening of the first Crowne Plaza Resort in the region, thereby strengthening its presence in the luxury hospitality sector.
The new resort in India, set to open in early 2027, is designed to cater to the growing demand for combined leisure and work trips, also known as bleisure, with a focus on nature and authentic experiences.
With 181 rooms and a range of amenities, including four dining venues, a spa, a swimming pool, and specially designed event rooms, Crowne Plaza Jim Corbett will serve as a hub for both MICE trips and luxury getaways.
The Ramnagar area, renowned for its proximity to the national park and attractions such as the Garjiya Devi Temple and the Corbett Falls, attracts over 300,000 visitors annually and is emerging as a new hotspot for destination weddings and business events.
Is Greece on the same growth trajectory?
The dynamic development of experiential tourism, the increasing investments in national parks and resort areas, but also the shift towards experiential experiences that combine nature and quality, inevitably bring the Greek tourist map to the forefront.
Greece has areas with a similar profile and dynamics – such as Pindos, Mt. Olympus, Zagorochoria, or Pelion – which could host corresponding investments, with the aim of extending the tourist season and attracting high-income travelers.
IHG is steadily investing in India, with 47 hotels and 60 more under development. The company’s approach, a combination of luxury, local culture, and sustainability, is fully compatible with the modern tourism strategy that Greece is also called upon to follow.
As the global tourism industry shifts to integrated experiences based on connection with place and nature, the Indian example serves as a beacon of opportunity for Greek tourism investments outside of the classic island hubs.
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