Greek Tourism Revenue Soars 12.2% in First Half of 2024

Greek tourism revenue surged by 12.2% in the first half of 2024, reaching €6.921 billion, according to the Bank of Greece.

This growth, driven by a 15.5% increase in inbound tourist arrivals to 11.625 million, translated into an additional €754.8 million in travel receipts. However, the average expenditure per trip fell by 3.1%.

Germany remained the top source of revenue for Greece, contributing over €1.2 billion, followed by the United Kingdom with just over €1 billion and the United States with €540 million. Germany’s receipts grew by 7.4% to €1.22 billion, while France's contributions increased by 2.5% to €445.7 million. Italy saw a substantial rise of 48.8%, reaching €329 million.

In contrast, receipts from the United Kingdom rose by 19.9% to just over €1 billion, and those from the United States increased by 1.0% to €540.1 million. However, receipts from Russia plummeted by 70.1% to €5.2 million.

June saw a 7.7% year-on-year increase in travel receipts, totaling €3.1 billion, fueled by an 8.8% rise in inbound travellers. Receipts from British tourists surged by 42.5% to €608.9 million. Meanwhile, receipts from France and Italy grew by 1.0% and 12.9%, respectively. However, receipts from Germany fell by 1.4% to €522.9 million, and those from the United States and Russia decreased significantly by 32.8% and 60.2%, respectively.

(Source: GTP)